Books Recommended by Seth Godin
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Crossing the Chasm
Marketing and Selling High-Tech Products to Mainstream Customers
Geoffrey A. Moore
Source: "Helps us understand that it is a myth — an incorrect myth, a false myth — to believe that we can start with an idea for a few people and ride it from early adopter to early majority to late majority to laggard." - Seth Godin
Snow Crash
A Novel
Neal Stephenson
Source: "Such a good book but you can’t give it to someone now. I've tried; it doesn’t work. You have to read it before you’ve been on the internet." - Seth Godin
Traction
How Any Startup Can Achieve Explosive Customer Growth
Gabriel Weinberg
Source: "The latest, most specific tactics from the red-hot center of the internet marketing universe. From someone who has done it. Twice." - Seth Godin
3 recommenders
Dune (6 books)
Frank Herbert
Source: "If you read [this series], and you don’t read it for the plot but you read it for understanding geopolitics, suddenly something clicks in your head." - Seth Godin
1 recommender
Walk in Their Shoes
Can One Person Change the World?
Jim Ziolkowski
Source: "About how [the author] from a job at GE built an institution that’s in countries around the world, changing the lives of underprivileged kids." - Seth Godin
1 recommender
Rework
David “DHH” Heinemeier Hansson
Source: "I can't imagine what possible excuse you can dream up for not buying this book for every single person you work with, right now." - Seth Godin
Pattern Recognition
Blue Ant, Book 1
William Gibson
Source: "You don’t even have to finish it; just read the first five chapters and suddenly, you will now understand what a brand is." - Seth Godin
2 recommenders
The Gift
Imagination and the Erotic Life of Property
Lewis Hyde
Source: "Every once in a while I feel a little bit burnt out and I’ll open up any section of [this book], and it will stick with me." - Seth Godin
2 recommenders
Think Like a Rocket Scientist
Simple Strategies You Can Use to Make Giant Leaps in Work and Life
Ozan Varol
Source: "Makes a compelling case for each of us to level up and to contribute at a level we've talked ourselves out of." - Seth Godin
4 recommenders
Growth IQ
Get Smarter About the Choices that Will Make or Break Your Business
Tiffani Bova
Source: "No glib answers here, simply hard-won wisdom that will provoke big changes for organizations large and small." - Seth Godin
4 recommenders
Everything Is Figureoutable
Marie Forleo
Source: "If you're looking for the next step on your journey to make a difference for others, here it is." - Seth Godin
The Long Tail
Why the Future of Business Is Selling Less of More
Chris Anderson
Source: "There aren’t many books I haven’t written that I wish I had written and this is one of them." - Seth Godin
3 recommenders
The Diamond Age
Or, a Young Lady's Illustrated Primer
Neal Stephenson
Source: "If you read [this book] before you’ve thought about molecular anything or 3D printing, then it changes your mind." - Seth Godin
The True Believer
Thoughts on the Nature of Mass Movements
Eric Hoffer
Source: "It’s dense, it’s more than fifty years old, it’s an easy read and it’s urgently important." - Seth Godin
Originals
How Non-Conformists Move the World
Adam Grant
Source: "An urgent must read, a seminal work that will surprise you on every single page." - Seth Godin
The Art of Possibility
Transforming Professional and Personal Life
Rosamund Stone Zander
Source: "Will completely change the way you think about possibility, about enrollment, about leadership." - Seth Godin
1 recommender
Just Kids
Patti Smith
Source: "It is not going to change the way you do business but it might change the way you live." - Seth Godin
3 recommenders
The Pursuit of Wow!
Every Person's Guide to Topsy-Turvy Times
Tom Peters
Source: "You don’t have to read many of the books I’ve written if you just read [this book]." - Seth Godin
1 recommender
Stone Age Economics
Marshall Sahlins
Source: "What [the author] was able to show is that cavemen didn’t work very hard." - Seth Godin
1 recommender
100 books
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